"era adicta a las redes sociales"

Essena O'Neil deja huérfana la red social de fotografía

La joven australiana era una de las estrellas de la red. Cerró su cuenta porque afirma que no es "la vida real"

Foto: Essena O'Neil en una imagen de su perfil — Essena O'Neil en una imagen de su perfil

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Tiempo de lectura3 min

03/11/2015 11:37 - Actualizado: 03/11/2015 11:43

Era la estrella anónima de Instagram. Sus 687.000 seguidores eran modestos comparados con los 50 millones que acumula Kim Kardashian, pero la joven australiana Essena O'Neil podría vivir tranquilamente del dinero que le pagaban las marcas por promocionar sus productos. Sin embargo, O'Neil ha dicho basta y ha cerrado su cuenta tanto en la red social de fotografías como en Youtube o Tumbler, y aque afirma que "no es la vida real". "Sin darme cuenta, me he pasado la mayoría de mi vida adolescente siendo adicta a las redes sociales, la aprobación social, la condición social y mi apariencia física. No es real", revela en su última fotografía.

I'm quitting Instagram, YouTube and Tumblr. Deleted over 2000 photos here today that served no real purpose other than self promotion. Without realising, I've spent majority of my teenage life being addicted to social media, social approval, social status and my physical appearance. Social media, especially how I used it, isn't real. It's contrived images and edited clips ranked against each other. It's a system based on social approval, likes, validation in views, success in followers. It's perfectly orchestrated self absorbed judgement. I was consumed by it. I spent majority of my day aimlessly scrolling, hours on YouTube... How can we see ourselves and our true purpose/talents if we are constantly viewing others? Many of us are in so deep we don't realise it's delusional powers and the impact it has on our lives. There's a select few photos I left here, half are original captions that I believe to be educational, the other half are photos that deluded you. It was never my conscious intention, but I deluded a lot of people...Call it deception, manipulation, lying, not saying the whole truth... I was both addicted to social approval and terrified no one would value me for myself. So I rewrote the captions of these false photos with short shots of reality. EVERYTHING EXPLAINED IN THE LINK IN MY BIO. There's no likes or views or followers there. Just my content as raw as I want. It's all going to be free of course. My main vegan videos will still be on YouTube, but vimeo will host all the new quality content. Made to help not to get views or $$$. How will I spread my message? Organically. If it moves someone, they tell their friends about it, simple as that. I'll be talking about vegansim, creative imagery with purpose, poems, writing, interviews with people that inspire me, and of course the finical reality behind deluding people off Instagram...I was so caught up in it all. P.S when the new form of social sharing comes out, something that doesn't revolve around likes and views but based on similar topics/quality for example, I will see you there, whenever that day comes.... We must create change.

Una foto publicada por Social Media Is Not Real Life (@essenaoneill) el 26 de Oct de 2015 a la(s) 10:51 PDT

Según Essena, ha borrado más de dos mil fotografías tomadas en los últimos años que aparecían en su perfil. "Son imágenes artificiales. Un sistema basado en la aprobación social, gustos, validación de visitas y éxito de seguidores", critica, mientras lamenta haber engañado a la gente. "Necesitaba tanto la aprobación social y me aterrorizaba pensar que nadie me valoraría por mí misma. Escribí títulos falsos en las imágenes que he vuelto a reescribir con la verdad".

Real caption edit: @rachael_consaul took some great photos. Without a doubt she is talented. Originally I wanted them for my new site essenaoneill.com 🤖 Oh how much can change in a few small weeks. I now wish I wasn't wearing such a mask. I love this dress for it makes me feel like a fairy. What wasn't captured was the long talks we had sitting on the beach waiting for golden hour lighting. That's real life, this image is contrived beauty, not real.

Una foto publicada por Social Media Is Not Real Life (@essenaoneill) el 1 de Oct de 2015 a la(s) 7:40 PDT

I had acne here, this is a lot of makeup. I was smiling because I thought I looked good. Happiness based on aesthetics will suffocate your potential here on earth.

Una foto publicada por Social Media Is Not Real Life (@essenaoneill) el 5 de Jun de 2014 a la(s) 10:53 PDT

NOT REAL LIFE - took over 100 in similar poses trying to make my stomach look good. Would have hardly eaten that day. Would have yelled at my little sister to keep taking them until I was somewhat proud of this. Yep so totally #goals

Una foto publicada por Social Media Is Not Real Life (@essenaoneill) el 10 de May de 2014 a la(s) 12:59 PDT

NOT REAL LIFE - paid tea post. Yep likely if you see a girl with a large amount of followers promote a tea with an Instagram tag. They were paid a lot.... I did it when I stared at like $300 a post. With my following now I could make $2000AUD a post EASY. I don't think anything is wrong with being payed to promote products, I will still feature ethical/stuff I use on my site. But not saying it's paid, that's deceit.

Una foto publicada por Social Media Is Not Real Life (@essenaoneill) el 4 de Mar de 2014 a la(s) 2:11 PST

La joven ha explicado que quiere promocionar un estilo de vida sano, como hace con los vídeos sobre veganismo que ya no estarán en Youtube, sino en Vimeo, donde publicó un vídeo de agradecimiento por la difusión de la noticia. "Estoy tan agradecida de pensar en la cantidad de personas que pueden cambiar su vida siguiendo mis pasos, y dejar de limitarse a las ideas artificiales de la felicidad online. Todo el mundo tiene amor, bondad, creatividad, pasión y propósito", zanja.

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